![]() It’s also a terrific location with great advantages over most other ski resorts. Deer Valley has been ranked the number one ski resort in North America for numerous years in a row by Ski magazine, so from a luxury skiing perspective, it’s an ideal destination. The decision to develop in Park City was an easy one. Why did you decide on the Park City location and what can guests expect? In December, you opened your third property, Montage Deer Valley. The caliber of the hotels and resorts in the market also help shape it as a great destination. The summer activities such as, Pageant of the Masters and the Sawdust Art Festival all contribute to that. Laguna Beach is a fabulous destination that has a real panache to it from it’s artistic roots to its extraordinary beaches. Is there an effective understanding of the Laguna Beach property as a destination resort? We named a new General Manager, Hermann Elger, in October 2010 and opened Chef Scott Conant’s Scarpetta restaurant. The momentum is carrying forward and we are extremely optimistic. We were recognized with five stars within our first year of operations, achieved record pricing in selling our residences, and experienced exceptional revenues in 2010 over 2009 – greater than 20 percent. Have you been happy with how the Beverly Hills property has evolved? We are seeing a significant recovery this year and are very pleased with the growth in our business levels. We didn’t anticipate the depth of the economic crisis and couldn’t have picked a more difficult time to open a hotel, but great luxury hotels are built for generations and will undoubtedly experience all economic cycles. Were you surprised at how deep the economic crisis was and for hospitality broadly, is the business coming back? The company’s flagship oceanfront resort, Montage Laguna Beach, was opened in Laguna Beach, California, in 2003 Montage Beverly Hills, the company’s second hotel, opened in Beverly Hills in 2008 Montage Deer Valley in Park City, Utah, opened in December 2010. The company features a collection of distinctive hotels, resorts, and residences in settings that offer memorable culinary, spa, and lifestyle experiences. Montage Hotels & Resorts ( is a hotel and resort management company designed to serve affluent travelers and homeowners. He graduated with a Bachelor of Arts degree from Gettysburg College in Pennsylvania. He began his career with Marriott International. ![]() Fuerstman previously served as General Manager of the El Conquistador Resort and Country Club in Tucson, Arizona. Regis Houston, and all ITT Sheraton properties in Arizona. ![]() Before this, he served as President and Managing Director of The Phoenician resort in Scottsdale, Arizona, where he was responsible for ITT Sheraton’s Luxury Collection properties including St. Prior to launching Montage Hotels & Resorts in 2002, Alan Fuerstman was the Vice President of Hotel Operations at Bellagio in Las Vegas, Nevada. ![]()
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